Four situations where I am useful.
Seven AI pilots are running and none of them is finished
Every department started something. Nobody can say which of the seven makes the company money. The problem is almost never the model. It is that nobody wrote down the decision.
A vendor promises 40% efficiency and you cannot check it
You do not need to be an engineer to test that claim. You need someone who has built the equivalent system and who tells you which question to ask before the signature goes on the contract.
AI bolted onto a process that already rattles
An agent on an unclear process automates the unclarity, only faster and four hundred cases at a time. Process first, then the model. In that order, always.
Nobody on the board knows what it really costs
The licence is the smallest line item. In my own agentic sessions I measured that 85 to 98 percent of token spend was overhead. That number appears in no vendor deck.
One list. Whatever the size of your company.
A price list, regardless of your company's size. You are paying for an opinion that no one else has purchased, and for thirty years of experience building things myself that has shaped that opinion.
| What | Deliverable | Price |
|---|---|---|
Second opinion, half day Will this agentic plan survive contact with your data? | Written verdict, 1 to 2 pages | EUR 1,500 |
Agentic AI reality check, full day Which of your AI plans earns money, and which one stops today? | Decision memo, 2 to 4 pages | EUR 2,500 |
Data foundation audit, 2 to 4 days Can your data carry an agent, or will it quietly feed it the wrong customer? | Map plus a prioritised shortlist | EUR 6,000 |
Vendor or build due diligence Does the claim survive your data, or only their demo? | Written opinion plus a question list | EUR 3,500 |
Fractional CTO, CDO or CIO Whatever lands on your desk that month. | One day per month, twelve-month term. Month-to-month runs EUR 2,500/month. | EUR 2,000 / month |
Proof of concept Does the one risky part actually work? | Working code, the numbers, and the decision it settles | On request |
In-house session, for your management team What would move your whole team, not just one desk? | Scoped per session | On request |
Excl. 21% VAT. Travel inside the Netherlands included. A conference talk carries no fee. A proof of concept is always a separate engagement on a separate invoice, because advice that leads to my own build work is not independent advice.
What I do not do: implementation contracts, staffing, or reselling third-party software. A scoped engagement to settle one decision is fair game; a team on-site for six months is not. I would rather state that now than after the first invoice.
I run my own company on a system of plain files. You are welcome to borrow it.
Six projects, deadlines, decisions and a time log, all of it in folders and text files on a laptop. No SaaS subscription, no vendor holding your knowledge hostage. I once moved the whole thing to a different machine and a different AI subscription in an afternoon, and lost nothing. That is the entire point.
What the light version is
- One overview screen with the projects, the deadlines and the next action per project
- Decisions with a date and a reason, so nobody has to reconstruct the why three months later
- Everything in plain files. No database, no vendor holding your knowledge hostage
- Works in dark and light mode, on a laptop, with nothing to install on a server
How you get it
It comes with the engagement. It is not a product with a price tag. After a reality check or a process round I set the structure up with your own projects in it, and explain how you keep it going yourself. After that you do not need me for it, and that is deliberate.
// Fair warning: this is not a Jira replacement and not meant for a team of fifty. It is meant for a management team that wants to know where the projects stand without buying another tool.
I have no vendor to defend.
Wilco de TreeOwner, ZeroNonsense.devDirector of Architecture & Software Engineering, Valona IntelligenceI have sat on your side of the table. That is the whole offer.
Sole proprietor. No partner programme, no commission. If the answer is that you should do nothing with AI, it costs me nothing to say so.
Thirty years in technology, currently Director of Architecture & Software Engineering at Valona Intelligence, where I own the platform architecture of two merged companies. I have sat on your side of the table.
I publish what went wrong too. An expertise agent scored perfectly on its own test, and that score went in the bin after I audited the test itself.
And I still build. A pipeline of 4.8 million verified rows from eight national registers plus the EU-wide E-PRTR, with lineage per row. Advice from someone who has not touched code in ten years is not advice, it is history.
“Nice that you start with the conclusion. It saves most people a lot of reading.”
Translated from Dutch.
Start with half an hour. No deck, no intake form.
You tell me what you are stuck on, I tell you whether I can be useful. If I cannot, I will say that too, and it will have cost you half an hour.